🎉 Red, White & Boats! 🚤
For 55 years, the Upstate SC Boat Show has been bringing you the biggest, best, and coolest boats — it’s summer in January!

📅 Join us January 22–25, 2026 at the Greenville Convention Center for the 55th Annual Upstate SC Boat Show!

🕓 Show Hours:

Thursday, January 22, 2026: 11 a.m. – 8 p.m.

Friday, January 23, 2026: 11 a.m. – 8 p.m.

Saturday, January 24, 2026: 10 a.m. – 7 p.m.

Sunday, January 25, 2026: 11 a.m. – 5 p.m.

🚤 See it all!
Fishing boats • Pontoons • Speed boats • Ski boats • Cruisers • Personal Watercraft — plus the latest boating gear, accessories, and must-haves to kick off your season right.

👨‍👩‍👧‍👦 Fun for the whole family!
Kids 12 & under get in FREE!

🌟 Freedom Finale Raffle
Daily drawings leading up to the Grand Prize on Sunday at 2 PM. Must be present to win! Earn extra entries at dealer booths. 

⭐ One lucky winner will receive a Lake Life Prize Package valued at over $5,000.

🚚 Official Truck Sponsor: Big O Dodge
See the latest Dodge trucks with towing power and sign up for test drives onsite!

🎶 Theme & Entertainment: “Red, White & Boats” with live broadcasts from your favorite iHeart Influencers from stations WSSL 100.5, WESC 92.5, The Lake 102.5, and FOX Sports 104.9 setting the vibe all weekend.

🍔 Food & Drinks: Think July in January – hotdogs, burgers, BBQ, and The Captain's Bourbon Bar!

🚤 Participating Dealers Include:
Master Docks, Watersports Central, Shred the Gnar, JC Sports, Eclipse Marine, Long's Marine, Captain Dave's Boating World & Strickland Marina, 72 Marine, Gotcha Covered Marine, Palmetto Boat Center, Lee's Marine, Gunnells Marine Unlimited, Marine Max, Lake Greenwood Marine & Powersports, N&C Marine, Boathouse of Seneca, Performance Powersports, Viking Marine, Keowee North Marine, Kroeger Marine, LakeEze, and Lincolnton Marine.

📌 Don’t miss the ultimate boating weekend!

#UpstateSCBoatShow #FreedomFinale #RedWhiteAndBoats #ShredTheGnar #BigODodge #iHeartRadio #BoatingFun #FamilyFun #BoatLife